21. ALWAYS KEEP IT "REAL"
Complain loud long and often! it's good to vent your feelings, especially when you’re depressed, frustrated, worried, angry, confused, or annoyed with your client. It’s so freeing letting people know exactly how you feel so there's no guesswork involved. Behaving otherwise, is not "self control" or "discipline" or even "maturity". Those are just fancy words for BEING FAKE. Just keep it REAL. You and your client will be happier. If they get angry, hurt, or scared, it’s because they have grown accustomed to hearing lies. Break them out of that habit, and they will thank you for it.
22. NEVER NEGOTIATE EVER
There’s only ONE way for a project to be done, YOUR way. Period, end, dot. If your client was so smart and knew what e was doing, then why would he come to you anyway? Again, this is just another lame tactic they use to take away your power. Secretly they want you to take control. It shows them you are confident. Even if they won't admit it.
23. DO WHAT EVERYONE ELSE DOES
Always look at what everyone else is doing and do that too. This is a sure path to success, and you will also be perceived as "cool",Remember that image is everything! ask any high school cheerleader! Besides, if everyone else weren't doing it then it wouldn't be popular, and you would just look like a fool doing something different by yourself! Remember High School? It's a metaphor for life. All the so called "innovators"and "visionaries" of the world were all just uncool losers who got lucky. Yeah, I said it!
24. OVERTIME IS FOR IDIOTS
Work your standard 8 hours and take your butt home. Work is always going to be there, so why keep at something you'll never finish anyway? Ask any fool who works overtime if they enjoy it. If they tell you they do, go on and ask the NEXT person for a TRUTHFUL answer.
25, DON'T DO BUSINESS WITH EVERYONE.
Don't do business with Arabs, Asians, Blacks Whites, Christians, Jews, Democrats, Republicans, Gays, Lesbians, or people you don't know. They just can't be trusted. Everyone knows that.
26. NITCH rhymes with ITCH FOR A REASON
Doesn’t scratch an itch, or you'll eventually bleed. You don't need to find a nitch group. To do so would limit your options and alienate you from people who could possibly buy from you. Better to be a jack of all trades, a chameleon who can service everyone, rather than a select few.
27. BECOME GOOD AT GUESSING
If you don't know the answer to a clients question about something, then guess! You MIGHT be right! Your client will never know, if he KNEW he wouldn't be asking YOU. Searching for the right answer s too time consuming and stressful. He's not paying you THAT much to know everything, anyway.
28. NEVER EVER DO MORE THAN REQUIRED
Going the proverbial “extra mile” for a customer will only leave you with tired feet, and empty pockets. They don’t deserve more. EVER. Time is money. YOUR time, THEIR money. If anyone wants more than they paid for, they are stealing from you. Who wants to do business with a thief?
29. BECOME A MAN/WOMAN OF MYSTERY
Limit the amount of time you communicate with clients via phone, in person, or email. The artist is supposed to have an aura of mystery. If the client is allowed to peek behind the curtain, the illusion is over. Besides, once they feel comfortable with you, they will tell you more to do, and then you will have to work harder when all you wanted to do was a little picture thing and go home.
30. ALWAYS CONSIDER YOURSELF THE BEST IN THE WORLD, PERIOD, END. DOT!
And DONT be afraid to let EVERYONE know it at every opportunity. Some people need a lot of reminding. Some call that arrogance. I call it confidence. If others want to put themselves down and lower their self esteem in the process, let them live in the basement with the rest of the losers. People ALWAYS want to hire the best. That's why they LOVE the YANKEES. You dont see them calling THEMSELVES losers, do you?